Adwords Remarketing - multiple sites - GTM - tags

Question on Adwords remarketing setup. Currently we run adwords capaigns across several sites and languages from the same adwords account. In GTM each site has its own container with page tags, etc.
Do i just use the same remarketing tag across all containers or is it beneficial to create a new remarketing tag for each site separately?

Yep you can just use the same single tag across all sites. There is no compelling reason to have different tags for each site.
If you need to fine-tune the audiences later on based on visits to individual/specific sites, you can use the filter tools inside of AdWords to set up rules that use that single tag.

Related

External URL Re-Direct

We have a survey which is based on Microsoft Forms, we are using 3 URLs from our website which all auto re-direct users to the Form. However, I want to check that Google Analytics will pick up user and page views stats so we can monitor performance of the 3 URLS. Can you confirm if there is anything I need to do within Google Analytics to ensure this? I've seen Tag Manager mentioned and Thanks, Jayne

Is it possible to add/remove Sites from AdSense via the API?

Is it possible to add/remove Sites from AdSense via the API? We run a CMS that includes lots of domains that point to our servers. Sites seem to get automatically added to AdSense after they get crawled, but if they leave our service the domain stays in AdSense. We'd like to run a script to prune these stale domains from our AdSense account.
The AdSense Management API is read-only, so adding and removing sites is not supported.

I am using GitHub to host my website. Which is the most suitable Disqus platform to be used?

I am using GitHub to host my website. Which is the most suitable Disqus platform to be used to enable commenting system on my Website?
By Platform I mean :
WordPress
Universal Code
Joomla
Blogger
Tumblr
Squarespace etc.
If you're using GitHub Pages, you can't use any of those Web platforms you mentioned, because they all either presume you have your own hosting space or are hosted on their own infrastructure. If you want to use Tumblr, sign up for it. If you want to use Joomla, get a virtual private server.
GitHub Pages constrains you to Jekyll, plus a finite set of plugins. Which may be fine, if that's all you need. If your website doesn't need any sort of custom backend logic (e.g. a database), you can use GitHub Pages just fine. Disqus can be added to your site with just a little bit of JavaScript.
The reasons you'd want to use GitHub pages are worthy of a separate question, but in a nutshell you get a free static website.

GPT implementation for Instant Articles

From what I understand, Facebook only supports an iframe adtag for DFP ads. Google states there are limitations with using this functionality, seen here: https://support.google.com/dfp_sb/answer/90777?hl=en
We're hesitant to implement the iframe tag across our whole website just to satisfy Facebook's requirements as this would then impact direct website traffic.
My questions are:
Does anyone have a sample of what FB's desired implementation would look like with the use of the iframe GPT tags?
Is anyone currently doing this, and if so, have you implemented this site-wide (limiting website functionality), or are you using a REGEX to cut the original ad out and replace within your feed export - seems messy.
After reading the link you shared and the FB policy it seems there aren't any real concerns with using an iframe. FB doesn't allow expandables or 3rd party ads. You can always have house ads targeting the ad unit as a fallback so i don't think the blank situation should come into play either. Here's the Facebook policy for reference: https://developers.facebook.com/docs/instant-articles/policy

Mutliple domains same application, feedback please

After watching the F8 keynote my company wants to use the options with the new open graph beta.
The situation:
The company is devided in 2 different sites, a record label and a artist management site.
Both sites have the same artists, but have different publish options.
The artist site publish event dates and locations to the graph API and the record label publishes if somebody listens or buys a track.
All the artist have their own domains too and will need to have all the options of the above sites, but then only for the artist itself.
Explaining the setup as mentioned above, do I need to create a app for each site to add the functionality, even though they are basically all the same?? Is there a way to use 1 app on all domains?
You can use one app which hosts all the metadata pages and then redirects users when they click through the links.
I would denote one of your sites to be canonical and use it primarily. Only redirect if it doesn't have the content.
Another option would be to migrate your sites so they live under subdomains of the root domain. Facebook authentication and open graph supports using a single application across all subdomains of a root domain.