List-Unsubscribe header doesn't show unsubscribe link in gmail - email

I manage an email newsletter for a customer. It uses a custom list management utility, but the emails are being delivered through SendGrid.
In order to integrate correctly with our list management unsubscribe. I'm manually creating the "List-Unsubscribe" header, with a mailto address, which goes to an email parser, and unsubscribes the user from the correct publication etc.
The email parsing etc. works fine. However for some reason gmail is not displaying the "Unsubscribe" link in the header, as it does with other newsletters I receive.
Another newsletter I manage for a different customer, uses SendGrid's built-in unsubscribe management, and for these ones gmail does display the link.
What I want to know, is why is my custom "Unsubscribe-Link" ignored by gmail, but SendGrid's works?
SendGrid's "List-Unsubscribe" looks like this ...
List-Unsubscribe: <mailto:unsubscribe#email.mycustomdomain.com?subject=http://links.mycustomdomain.com/asm/unsubscribe/*q*user_id=[SHA hash...==]>
My custom "List-Unsubscribe" looks like this ...
List-Unsubscribe: <mailto:u-[custom-encoded-user-id+publication-id]#list-management.mycustomdomain.com>
My email parser reads the incoming "to" address, and interprets the encoded user-id and publication-id, to unsubscribe the person from the correct list.
Can anyone suggest why gmail might not like my link? It's extremely difficult to find detailed information about the requirements for this header.
One obvious difference, is that mine doesn't have a subject, but that's because it doesn't need it. It gets all it needs from the "to" address. Could this actually make a difference though? Does the "to" address need to remain static?
I thought perhaps it just needed time, for gmail to familiarise itself with this newsletter. However it has been running for months, and still no link.
The list is very clean, and all recipients have opted-in. We don't get any spam reports, and very few bounces.
I've gone to a great deal of trouble to ensure that everything works correctly from my end, and it's very frustrating that I cannot find out what I need to do to make this work.
I found a similar question at the gmail forums, and the official response to that question was to "contact a professional about constructing html emails".
Not very helpful for me, as in my case, I'm supposed to be that professional.
Any suggestions would be greatly appreciated.

Related

How to make the unsubscribe link in Outlook work for newsletters?

We send out email newsletters and automated confirmation emails to users of our websites. Each email has an unsubscribe link in the email footer and each recipient opted in to receive emails.
Outlook webmail has the unsubscribe link above the body of the email in the following form:
Getting too much email from #SENDER#? You can unsubscribe
Clicking on the link opens a dialog window with following content:
Block this sender
[SENDER] hasn't given us any information to help you unsubscribe, so we'll block everything sent from the following sender: [EMAIL_ADDRESS]
[×] Also delete everything from [SENDER] in my Inbox folder
I search the internet and even contacted the Outlook support and asked them what info they need from us to help recepients unsubscribe from our emails. After several email exchanges the Outlook support concluded that they have no idea how to change Outlook's unsubscribe link, what information we should give them and how we should give them the information.
Can anyone please advise or point me to the right direction please? Thanks.
Is it "List-Unsubscribe" MIME header? http://www.list-unsubscribe.com/
You're confusing a couple of things here. First, while outlook.com is a Microsoft domain, Outlook itself is an entirely different thing, and people can be using Outlook as their mail program regardless of what domain they have. You won't know what client people are using for email, or what server they use to access it. Second, you say that email communication is vital for your websites. Banning people from your newsletters doesn't help that situation in the least. People using the various Microsoft services that you mention have no trouble receiving and participating in those email communications. What you don't touch on, is what software you're using for your newsletters. THAT is where your problem probably is. If you go to that domain.com/unsubscribe URL, what does that page do/look like? There are 2 usual links for a List-Unsubscribe header. One is a mailto: link such as unsub-list-12345#domain.com, where any email to that address performs an unsubscription. For the web link version, it needs to be a link to a page that automatically unsubscribes the user (so the link would need to be customized with variables such as the mailing list).

when I used an anchor tag in email body it's going to spam folder

Actually I am facing a lot of problem about email sending. When I am trying to send a email using a module named phpmailer that contains an anchor tag or hyperlink as like
click here
email go to the spam folder but when i remove this anchor tag or remove the link from the body of the email its send properly and goes to inbox.
i do not get what was the problem.
i am using a shared hosting with cpanel.
please anybody help me.
For all links? Or just links to a particular site?
You might want to check that the site you're linking to isn't listed in SURBL or similar blacklist.
It's also worth inspecting headers on received messages - spam filters will often add headers telling you why it classified a message as spam.
Generally there is nothing specific you can do - if there was an obvious way to avoid spam filters then spam senders would use it and the filters would be useless. That said, almost every receiver uses entirely different spam filtering, so your results may vary enormously anyway.

Option for creating a template when sending an email (to specific gmail address) in gmail

I publish myself as a personal teacher for students, and recently the number of the clients increased, and I think that a proper solution for me will be like that:
when a client sends me an email on Gmail (more correct, puts my gmail address on "send to" field), a template will show up and the client will choose from dropdowns details like: grade, subject, phone number etc.
and that will help me manage myself in a proper way.
I would like to know if that possibility even exists on gmail, and if it does, how do i operate it.
thanks for helping me.
The closest thing that I can think of is using Filters. Filters in Gmail will let you label incoming mail based on the sender, subject or more. These will then show the label in your inbox. You can then keep a Draft or spreadsheet of response templates. You can read up more on filters here.

Google gmail quickbutton action

I'm reading about the new development of Google quick action buttons in the mail inbox.
I'm a little bit lost in this topic and not understand how I can include this function in my emails.
I have read about DKIM/SPF but I don't know if this functionality could need to do an google app.
I have my mail server with marketing segmentation and I want this button is visible when email come to client (destiny) gmail inbox (guess only works in gmail....). If i have included the markup code in html in my emails, why i can't see this button?
would it need create a specific mail application to implement this feature and send emails from this app? Someone tried this?
I know maybe this has been reply before but i think must start more down... so.. sorry.
Thanks and regards!
When you are ready to launch your marked up emails to your users, you will need to register with Google. Please follow this process:
1.Send a real-life email coming from your production servers (or a server with similar DKIM/SPF/From:/Return-Path: headers) including the markup / schema to schema.whitelisting+sample#gmail.com.
2.If you send a test/blank email, an email that does not contain schema or if you don't send an email for review your application will be silently discarded.
3.Make sure that the markup is correct prior to sending the email. For more details see Testing your Schema. Especially make sure the email passes the Email markup Tester and that there are no errors, also make sure to include as much data as possible.
4.Gmail removes all markup when forwarding an email. Do not forward the email but send it directly.
Fill out the registration form available here.
Here is the link for the documentation.
Hope this helps!!
Are you sending a promotional email (offers, etc.)?
If yes, then you are likely to be delivered to the Promotions tab, where quick actions do not work (according to Litmus - https://litmus.com/ebooks/gmail-ebook/gmail-ebook/).
Quick Actions work best in the Inbox for transactional emails.
("Here is your booking confirmation" [Check-in now] quick action)
These typically arrive directly in the Inbox.

Suggest link to add to contacts for email recipients

I am trying to avoid going into the spam folder when I send an email to users on my website.
Mainly I need them to activate their newly registered account and if it's in the spam folder, they most likely will never activate it.
I noticed that for the most part, it's Hotmail that blocks my emails.
I read a lot that the more people mark it as not-spam, and if they add the email to their contacts, that why it increases the chances of not going to spam folders in the future.
Is there a way to offer a link for "add this email to your contacts" in the html body of the email?
Also, what can I do to not get to the spam in general? I tried stripping all the html and just send plain text but still went to spam...
To prevent your emails from going to spam can entail optimizing a number of things such as
Text of the email (even if it's plain text.. spammy/salesy wording will still trigger spam
The domain in which your sending the email from
Whether or not your sending domain is authenticated (e.g. SPF, DKIM)
Checking that your not on spam lists
What people usually do is create a link to a page which provides step by step instructions on how users can whitelist the sender in various email clients and providers.
This website will actually auto-generate the instructions page for you: http://www.emaildeliveryjedi.com/email-whitelist.php
Mailchimp offers a solution which allows you to add an 'Add-to-Address-Book' link to your campaigns but it's not very broadly compatible with all clients. What they're doing is embedded hcard microdata.
Further:
Mailchimp Add-to-Address-Book Links
hCard
I'd recommend sending a test email to http://isnotspam.com/
They run a SpamAssassin test (and a few others) on the email and give you an output, which is a good metric to judge most spam filters by.
Another thing to look out for is that GMail's doesn't like when you mention money at all, especially large amounts.