What is the best ad balance for Adsense? - adsense

I have currently set my Adsense ad balance to 40%-60%, which is the ideal percentage ratio to enhance earning?
And if you are a user of adsense yourself, then what ratio have you selected?
I have tried tweaking with it, but nothing seems to work for a long time.

Since every website has a different sweet spot in terms of ad balance, it will not be useful for other publishers to tell you their ad balance setting. There is no single 'right' setting.
However, to answer your question, the best you can do is use the 'Experiment' function from within your AdSense Ad Balance interface.
Setup several Ad Balance experiments in order to find out the best ad balance for your site.

Related

Tracking custom fields in Adsense

I was wondering if it's possible to put a custom field onto an Ad Unit that could be used to filtering an API call, and be used to calculate that content's earnings to allow sharing revenue with the site's content creators.
There are more than 500 content creators and Custom Channels are limited to 500, so they cannot be used. I couldn't find any related question or article about that kind of customization.
Any hints? Thanks.
As I asked to the ADSense forum there is no way to add a custom tag to a banner and filtering by an API call. Me too I needed to share revenues with more than 500 publishers. Actually you can do that with the "ADSense Host" plan
https://developers.google.com/adsense/host/
Please note, only websites with over 100k daily page views are eligible to participate in the AdSense Host API program.

Facebook Ads API managing own account rate limits

my question is simple, we need an app to manage a large amount of Facebook ads/adsets on our own single account.
Basic operations, like for example setting a daily budget for all adsets in one shot, instead of manually doing it via facebook interface.
The issue is that we are reaching the API limits pretty fast, as we can have even 50-100 adsets in one campaign. I am hitting the API limit simply by listing them sometimes.
I saw in the Facebook App advanced settings that you can add an Facebook Ad account ID, or a Business account, would that help with the limits?
Or even better, is this even possible? Handling large amount of ads? We have a big budget and all, but it's getting tedious to micromanage large amount of ads.
The rate limit per adaccount is heavier limited if you are in development than in basics. In the basics level you can also have three instead of one system users, which would probably mean (correct me if I am wrong) that you can alternate between three tokens and thus get more api calls.
It is also worth to note that updating existing ads/adsets/campaigns is 10-100 times more expensive than creating new ones. You will also get the rate limit error if you change daily budget or similar more than four times a day, so that might be a problem during testing.

Ad Mediators - Requests

I read a blog about how ad mediators make requests to multiple providers simultaneously. Is this true? From the article:
"Mediators request ads from all embedded SDKs simultaneously then discard all but the highest paying impression. The problem here is that if an ad is called then ignored, the impression is still counted, and if it’s counted and never shown, it’ll kill your CTR as there’s no way for the user to see and click. Initially you might be thinking: “Great, Adwhirl will artificially increase my impressions and I’ll get more money.” Wrong. It will increase your impressions but it will artificially decrease your CTR. The networks will effectively start ignoring your ad requests; some networks will ban you for fraud. You’ll hurt on ad fill, ad quality and CPMs."
I was thinking about using AdWhirl, but if this is the case, I might not (and use my own custom solution). I am bit skeptical because the blog was written by MobClix.
AdWhirl does NOT make requests to multiple providers simultaneously.
Based upon your configuration settings, AdWhirl will randomly select a primary ad network and request an ad. If it cannot get an ad from the primary ad network, it will fallback to the backfill priority, which you can also configure. AdWhirl will request an ad from backfill priority 1, and if that doesn't succeed it will request an ad from backfill priority 2, incrementally until it finds an ad to display.

How google adsense to filter the invalid click?

How google adsense to determine the ads which was clicked is valid or invalid(click by a person maliciously or by bot)?
I know a company doing these kind of work.
http://www.adometry.com/
Formerly knows as Click Forensics.
They are extremely secretive about this. However, their overall strategy is that if they think something is not right, like the traffic or the clicks are coming from specific IP addresses or the ratio of click/page impression is too high, they just suspend the user because they don't want any potential fraudulent activities; advertisement is where all their money is made from.

Get User Count for a Google Apps Domain

How do you get the total number of users in a Google Apps Domain? I'm aware of the "Retrieve All Users in Domain" call using the Google Provisioning API, but I'd rather not execute such an intensive call just to count up all the users. Is there a simpler way to do this?
I found a solution that isn't as resource-heavy as retrieving all users: The Google Reporting API can be used to get the total number of accounts in a Google Apps domain.
The Google Apps Admin Settings API allows you to retrieve both the current and maximum number of users in the domain:
https://developers.google.com/google-apps/admin-settings/#retrieving_the_current_number_of_users_in_a_domain
this would be preferable to the reports API as it's both lower in traffic and it's closer to real time (reports are only updated every 24 hours so it won't take into account users recently added).
You could try "Retrieve All Nicknames in Domain" which could save some bandwidth as it hopefully really only retrieves the nicknames, although I think this won't get you the exact count because "Retrieve All Nicknames for a User" seems to imply that a user can have multiple nicknames.
If you've got some test domain, also assure that retrieving all users really is too much overhead and keep in mind that depending on what you want to do, you can perhaps build some kind of cache around it that only does a full request after the cache is older than X.