Client looking into using QR codes in print advertising that will reward the visitor with a discount. Simplest solution (to the best of my knowledge) is to make the QR code point to a unique URL (ex. using a GET parameter for a "coupon code") that is used to store a cookie and then check for that cookie upon checkout to apply the discount.
Now most of the QR apps I've been looking at have embedded browsers. If the user scans the code and completes the purchase right within the app, I believe the above solution would work. But an ideal solution would allow the user to scan the code on the go and then visit the site up to X days later and still receive the discount. If a user returns to the site later they will probably use the mobile phone's standard browser app (i.e. Safari on iPhone) and not the app they originally used.
The answer to this question says that "each SDK app is given its own WebKit cache and cookie stores, so while cookies will persist within the same app, they aren't accessible betweeen apps." So it seems impossible to me to use the above solution to enable a user to scan a QR code and visit the site later and guarantee that a discount would be applied. I cannot think of any other solutions, but before I conclude that it simply cannot be done I wanted to see if there are any other solutions I am simply not thinking of (short of having the user create an account and store it server-side)
P.S. Obviously there are other devices besides iPhones but if I can't even get it to work for iPhones that would be enough of a deal breaker. In fact the variety of possibilities regarding mobile devices and QR apps makes me think there's a very good chance that it really can't be done.
There's no way to setup a website that will can automatically give the discount to returning visitors across different web clients on iOS. You'll need the end user's help.
You could have the QR code link to a special landing page that tells the enduser to bookmark the page to get the discount at a later date. If QR app can save a bookmark, the end user will come back through the QR app. If the QR app can not save a bookmark, the end user will view the page in Safari and bookmark it there.
You could have the end user register for the discount, and then send a discount code by e-mail. Merely asking for an e-mail address should be sufficient. When he returns to get the discount he will use the e-mail with the discount code.
The solution to this problem is not to tie discounts to browsers, but to humans. Humans tend to have the same address, and fairly often the same credit card number. These are things that are much more valuable to check than cookies. If a given billing address or credit card # has been used for a discount before, then deny the discount on the second usage. This will solve the problem 90% of the time (and nothing will beat about 90% of the time).
Cookies are a fine first step (low-hanging fruit and all that), and are fine to check if they happen to be there, but keep in mind your actual goal. You want a single discount per paying customer, not a single discount per app/device/blah-blah-blah. All the latter are proxies for the former. Focus on things that identify actual paying customers.
Related
I asked this question directly to the Google Analytics community with absolutely no answer.
The question is as follow:
I have a AI based site, which give a customer a specific aid to select the right product he/she want to buy. The front ed application is React/js based.
My site is usually a small icon on a merchant site, and the user, while he/she is navigating the merchant site, can decide to recall clicking on a specific icon.
Then my site opens and help the user to select the right product(s) belonging to the merchant site. The product are choosen and then clicked to be added to the merchant cart.
Of course, there is a written agreement between the merchant and I to be signed, and some changes to the merchant site to incorporate my clickable icon: I'd like to pass a piece of code to the merchant including the icon and all the code needed to implement this kind of application.
So, given that the merchant call my site passing a specific transaction related token and the customer info (if any) when the user click on my icon, how can I:
directly add one or more items into the merchant cart
track the action made by the user after he/she leave me site and return to the merchant one to conclude the journey with a payment, so I can later invoice the merchant for the right commission
track if the user remove some (or all the) item from the cart, so I have less to nothing commissions to invoice.
I tried to follow the instruction given by google, but they are a mess, and I wasn't able to reach any conclusion.
Any help will be really appreciated.
Adding items to the merchant's cart is possible using some live API that the client would extend, but the easiest way to do it would be just using the window.postMessage(). So, I would suggest having your button implemented as a simple iframe. That will make it possible for you to send messages to the parent page from that button. The parent page, however, has to be ready to listen to those messages and add to cart whatever ids you specify. So the client devs will have to do some implementation for this to work.
Well, no, this is a bit too much to ask for. You can ask the merchant to share that data with you so that you could improve your algos (tune them for the client) and, therefore, improve the merchant's conversion rates (which is a win-win scenario), but the merchant would have to actively either implement parallel tracking to your instance of analytics (install your pixel, if you're willing to develop one), or share their own data with you.
That's what a lot of very similar services do. Let's say, Facebook. Facebook sells traffic. When you buy traffic, you generally don't want to pay for irrelevant/badly converting tracking, so you're implementing so-called facebook pixel. Facebook doesn't do this implementation. Client's developers/implementation experts implement it and trigger various events through it, making it send signals to the FB endoint, indicating which client this is from, for which campaign, what the action is page load, purchase, add to cart... Just take a quick glance at FB documentation: https://www.facebook.com/business/help/402791146561655?id=1205376682832142
Facebook is just an example. There are many-many services that do similar pixels. It may be not about selling traffic, it may be about adjusting site look and feel based on AI, or generating discounts and customizing conversion funnels, or even simpler stuff like feedback chat performance and suggestions modules. All these and more exist as third parties and pretty much all of the established ones use pixels for tracking.
If you don't want to spend time at the moment to make your own tracking logic, then implementing a parallel GA tracking will be a pain for you (for your clients, actually). Instead, it would be easier to enrich their data with your products. Let's say, have them implement a product-level custom dimension that would "paint" products added to cart by you and share the data with you.
Note that a client who goes for it must be a very loyal client since analytics data is normally treated as sensitive and is not readily shared with third parties, not mentioning the implementation of a custom dimension (or the using the expensive product parameters) just for a third party to count their conversions. Yes, it has to be a good friend that allows this.
Finally, you could ask them installing your GTM instance or giving you access to theirs, but that would effectively give you the power to execute arbitrary code on any of their page. I would never give a third party that power.
Tl;Dr: I would suggest making your own very simple pixel. Even though it sounds now like a lot of work, it will worth it if the project itself has real potential to be useful for ecommerce.
Exactly the same as 2.
We are building a SaaS solution which runs on SaaS.com for example. Our software should be white label for our resellers and their costumers. The costumers of our resellers are stored in an specific database witch is different for each reseller.
The reseller creates a button on his website [Login] which sends the customer resellerID.my.saas.com Our software gets the resellerID and selects the corresponding branding and database. This all works fine in an development environment at the moment.
We have only 1 thing which we need to solve and that is the url what the customer of the reseller sees in his browser. This is (after logging in) my.saas.com
We want that the customer of the reseller sees the domain of the reseller after they are redirected to our link (resellerid.my.saas.com), for example my.reseller.com
I googled a lot and asked our and 3th party developers how to solve this. Till now the only solution we found is using an iframe which has not our preference. This becouse this is not optimal for mobile views? and is out dated, isn't it?
I also tried to solve this with dns which i couldn't get done.
Is there any way to achieve what we want and when yes, how can we implement?
Hope on usefull responds becouse this part is verry crusial for our business.
Thanks in advance, Rogé
How websites like Facebook and Twitter are protected against bot during registration? I mean, there's no captcha at all on the signup form?
I want to create a signup form for a project, and I don't want bot during registration and Captchas are often ugly..
edit:
My question is really during the registration because I know Facebook uses Captchas once registred for the first time.
Facebook uses some sort of hidden spam protection, if you view source of sign-up form you will see things like:
class="hidden_elem"><div class="fsl fwb">Security Check</div>This is a standard security test that we use to prevent spammers from creating fake accounts and spamming users.
so capture becomes visible when javascript will think that you are a bot.
Where is few methods of making it harder for bots to complete registration without capture, things
like timing to fill out form, originators of mouse clicks events ect.
also random session based values in form (to privent direct submissions without downloading of the form first)
also some people use hidden form elements with common names like 'email' that is styled invisible in css but common simple bots will try to fill out all form fields and so you can block them if this hidden element have any value
twitter and fb spend lot of time on developing tecniques to block spammers i don't think they will made it public as it will be counter productive for them to fight the spammers.
But all the client side javascripts you can download from fb or twitter and study them if you want, because most of the protection will happen inside client not on server.
server could only issue some random session variable, check for valid headers in request, overall time etc. its really limited.
some sites are also use ajax exchanges between server and client during the time when user is filling out the form , mostly just to make it harder for bot developer to do simular fake exchanges of data.
Anyway, unfortunatelly where is no easy solution to do decent protection , espesially without captcha or some kind of question
also,
for submit button you can use image map instead of button,
you can dynamically create big image with a submit botton image drawn on it at random position using things like GDI in PHP and using css to display only portion of that image with the actuall button, and on server side check X and Y position of where mouse was clicked, this will be hard for bots to break.
Unless they use real browsers and just emulate keyboard and mouse. Anyway , as i said unfortunatelly where is no easy solution.
One way would be to send a verification to the user's email address or cell phone and obtain verification (so in that case, you would have to allow only one email address or cell phone per account)
Another option is to use "Negative CAPTCHA" or "Honeypot Captcha"
I don't know how Facebook and Twitter do it, but if you want to create something simple and that doesn't interfere with your site aesthetics, I know that some websites just ask the user to enter an answer to a simple math problem like "what is 2 + 3?". This is not the most secure way to do it, but it's just a thought.
Well you can always deploy hardware solutions as well to create Layer 4-7 firewall rules. You can create specific rules to look for the well known agents of bots crawling the web. However to stop newly created bots you need to know what agent they are using for the bot.
Since you don't want CAPTCHA, you can use Keypic - keypic.com - which is an invisible protection, no CAPTCHA needed. It's an efficient antispam method for any web form. Site users don't pass any tests which is good for the site as it improves the quality of the user experience and thus raises user engagement. The solution is a kind of an expert system which analyses the behaviour of the users and checks the databases, then makes a conclusion if the request comes from a legitimate user or a robot.
BTW, Twitter and Facebook still use CAPTCHA for password verification which is a very disputable method in terms of efficiency of such protection.
I had a problem with tons of bots signing up for my Nintendo site so I put a single image of Mario on the sign-up page (making sure nothing in the image data said "Mario") with the text "Who is this? Answer in one word." Haven't had a single bot sign-up since. Not sure if this is actually a good solution though, not sure how smart bots are. I'm kind of surprised that it worked.
In theory it might be keeping out a few legitimate users, but it is hard to imagine many legitimate users of a Nintendo site not knowing who Mario is...
I would like to build a simple beta request signup page where the user is rewarded with an earlier reward when he is sharing the link to the application as much as possible.
A solution like this is seeable on
trenvy.com
User enters email
User gets unique link with his unique code
User shares this link on every signup its a +1 count on him
An admin method throws out the users emails which have shared the link and brought the most people in. I want to use this email list to use in CampaignMonitor.
Anyone knows what could be a good way to achieve this? Or someone wrote such a thing or knows a git repo that has this feature implemented as is to take a look at and learn?
I have already coded a unique code generator for the app that makes unique codes of 10 chars.
Now only this social media sharing is a bit unclear to me on how to approach this in rails, any ideas on that? thx!
Something like this can be achieved pretty easily in any framework, so I think I'll provide a general answer first, and if any specific gems occur to me, I'll mention them:
1) The unique code part is easy, it's just a parameter in a controller that checks the validity of the code — this would be a unique code that's added to the user model for ease of verification and created when the user first enters his email address.
2) Every time the link is visited, it's parsed by the controller and saves an event (don't just increment a field if you want maximum data out of the interaction, you could save IP for country of origin, time of the page hit, etc), just count the click events for that user for his +1s
3) Just write a quick admin site (i used twitter bootstrap for this recently) that lets you see the user's who've interacted with the system and sort by shares, and you can use the createsend gem to add them to whatever list you like.
There are no specific gems I can think of that'll speed this process up, Devise is overkill, you don't really need an activity monitor gem since you're not storing much info, definitely twitter_bootstrap for speeding up building the admin interface. Heroku lets you add an Sendgrid as a plugin, so you're covered there for mail sending.
Am i missing anything in your requirements? Seriously though this should be a 2-4 day dev effort, nothing fancy here.
I have been stuck in a strange situation, according to my requirement, I need to track the resellers of my app, i.e. I will be publishing link of my app in the iTunes-Store on 3 or more different sites(The re seller's sites).
According to my promise which I made to these resellers, I will provide a share of my profit.
So here I have to track from which link did the user came to the APP-Store.
Any suggestions or solutions will be Thankful.
I think the only way to do it will be server-side. Links at your resellers should point to your server, where you log the source of link (resellers web page) and redirect request to AppStore. But you'll have no way of knowing, which of this requests ended up with a purchase.
The only way to do this for real is to get them to become iTunes affiliates and provide reports back to you. They should use the iTunes referral to make the sale (they will get a small cut from Apple) -- Apple will report that back to them, and then they can prove to you that they made a sale, and then you pay based on that.
Reserve the right to audit them -- meaning that they will have to show you the report directly from the iTunes affiliate site.
I assume that iTunes actually tells them what they sold, but you would need to check that.
Another idea (which may or may not make sense based on what your app does) is to make personalized versions of your app for each reseller. If there's some way to incorporate a very simple feature that is personalized (and makes sense), then you can upload the same app multiple times and assume all sales are coming from that reseller.
So, for example, if the app were an exercise tracker, and the resellers were gyms -- you could customize the app for each gym and add their schedule and contact info to it. Then, sell the app as an Excerise Tracker for XYZ Gym and let them promote it and get a cut of sales.