Facebook Lead Ads - Lead Sync to Salesforce - facebook

How to sync the leads created through Facebook Leads Ads to Salesforce. There is a new release here but nothing much is explained. Does it require Marketing API to be used to sync the leads in real time? I would like know how to achieve this?

If you are looking to sync leads from Facebook to Salesforce Sales Cloud, you definitely need to work with the FB Marketing API. >https://developers.facebook.com/docs/marketing-api/guides/lead-ads/v2.5#setting-up-realtime-updates
To my knowledge, there is a seamless integration with the Salesforce Marketing Cloud.

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Facebook conversions API integration on Squarespace site

We are helping a client who had a recent site redesign done on Squarespace.
With the iOS 14 update the client is worried about not being able to track Apple users for facebook ads.
One solution talked about is to implement the Facebook Conversions API where the Squarespace site would capture data for users that didn't block and we'd get it sent into the Facebook CAPI via a site like Zapier.
There is debate on Squarespace forums whether this is even worth it.
Our developers have not been able to find a clear way to get it done.
Anyone have experience doing this and if so, have then seen that it is worth it?
Thanks!
Jonathon

Does the "new" Facebook Marketplace have a listing API?

Facebook recently launched a slightly better, and certainly more prominent, Marketplace to sell goods locally. Is there an API for adding listings or does anyone know if there will be an API?
I doubt they will have an API for the Marketplace as it is designed as a person to person local marketplace, rather than a business to person marketplace. However, it would not be hard to build your own bot to post ads using something like nightmare.js. I looked into this a few months back and it took me about 2 hours to create a minimal bot that could post a basic ad. Could share the code with you if you want.
If you're not familiar with Javascript/Node.js, you could build it using any web scraper but Nightmare.js makes it really easy.
Update : You can now request your business to get listed on facebook marketplace.
Documentation : https://developers.facebook.com/docs/pages/shops-api.
Form for Application : https://www.facebook.com/shops-api-alpha/.
Please note, this is a limited alpha so only select partners will be eligible for access to the API.
Yes they do and it’s called the Commerce Platform.
https://developers.facebook.com/docs/commerce-platform
Just click on that link to see they have an on boarding process that ultimately leads to listing items on Facebook marketplace.
More specifically, you will want to use the Catalog Batch API to add products via API calls.

Facebook Continued Flow Lead Ads: How to get whitelisted?

We'd like to use the Facebook Continued Flow Lead Ads API. Integrating it into our website was quite easy. The Continued Flow Test Tool was helpful.
The last step missing is how to integrate our endpoint - the Follow Up URL - in campaigns.
In the Facebook Continued Flow Lead Ads API, the documentation says that
This feature is available by whitelist only.
Since Facebook's support doesn't provide this information, maybe someone over here can help me?
How does one get whitelisted?
As far as I know you have to go through an internal process with a FB account manager or one of the technical managers of the Lead Ads project to get your ad account whitelisted for continued flow use. I checked if this might be exposed on the FB App Review process but it's not yet, so I recommend contacting your account manager if you have one or otherwise trying to go through FB support.
in order to be whitelisted you need to have:
Managed account
$50K+ monthly spent
You can apply through this link which is available publicly - https://www.facebook.com/business/standardadsapi

How to get access to twitter ads api?

after a lot of back and forth with the Twitter documentation I am now able to authenticate with OAuth 1.0 and make request behalf on the user who sign-ined and accepted my app to preform changes / retrieve data.
Now, I'm trying to make requests to the Twitter Ads API.
This is the error I get:
{"errors":[{"code":"UNAUTHORIZED_CLIENT_APPLICATION","message":"The client application making this request does not have access to this API"}],"request":{"params":{}}}
As it seems, there is a need of another app registration. I registered it with my app id, assuming the 'developer' stage is the fit for me. I'm trying to retrieve analytics, e.g., retrieve campaigns for the user who accepted it.
After registration the Ads App Form, the error stays the same. The docs don't specify if there is a need for a special implementation for the ads-api. Also, the Ads App I opened isn't mentioned anywhere, nor in my twitter apps.
Am I missing something?
Thanks before.
Looking at Twitter ads API documentation, getting access is a pretty involved process. From their site, you'll need:
One positive referral from a client, advertiser or Twitter team
(outside of Ads API)
Clear value proposition on how how your solution
will supplement the Twitter ads offering and improve advertiser
performance
History of compliance with Twitter developer policies
Experience running Twitter Ads
Twitter App ID associated with a corporate #username, with no more than 5 active tokens
It seems a little overkill, but I haven't seen any other way around it. If you find a better way to get ads API access, please post another answer here because I have a potential project that would use these APIs, but the application process has been too daunting to really justify starting the effort.
As of Sept 2016, the application process appears to be much easier.
It appears you no longer need positive referrals, value props, history, or experience running Twitter ads.

Google analytics and Facebook pages/apps

I have been doing a bit of research trying to figure out if i can get Google analytics to work with a Facebook app/page. So far I have looked at analytics offered by Facebook, which will be deprecated later this year and also using FBGAT to create a tracking image. from what i found, the tracking image won't work anymore and i was wondering what the community had to say about it or if it is possible to track traffic coming in to an app/page?
Facebook Insights aren't deprecated, some of the specific metrics are/were - these are itemised in the documentation.
You should have no problem using Google Analytics in your app; I believe many developers do this