Label with text not showing in custom cell - swift

Question

I have a custom cell set up for UICollectionView. I have a Data model that has an image and title.
I can get the image to show in the cell but cant get the table to show
I tried to set up the label programmatically inside the custom cell (in the same way that the image is set up) yet the image shows but label is invisible...
class CustomCell: UICollectionViewCell {
var data: CustomData? {
didSet {
guard let data = data else {return}
bg.image = data.image
titleLabel.text = data.title
}
}
fileprivate var titleLabel : UILabel = {
let label = UILabel()
label.textAlignment = .left
label.lineBreakMode = .byWordWrapping
label.numberOfLines = 1
label.textColor = .black
label.font = UIFont (name: "Helvetica Neue", size: 30)
label.text = "random text"
return label
}()
fileprivate let bg : UIImageView = {
let iv = UIImageView()
iv.image = #imageLiteral(resourceName: "pic1")
iv.translatesAutoresizingMaskIntoConstraints = false
iv.contentMode = .scaleAspectFill
iv.layer.cornerRadius = 12
iv.layer.masksToBounds = true
iv.clipsToBounds = true
return iv
}()
override init(frame: CGRect) {
super.init(frame: frame)
contentView.addSubview(titleLabel)
contentView.addSubview(bg)
bg.topAnchor.constraint(equalTo: contentView.topAnchor).isActive = true
bg.leadingAnchor.constraint(equalTo: contentView.leadingAnchor).isActive = true
bg.trailingAnchor.constraint(equalTo: contentView.trailingAnchor).isActive = true
bg.bottomAnchor.constraint(equalTo: contentView.bottomAnchor).isActive = true
}
required init?(coder aDecoder: NSCoder) {
fatalError("init(coder:) has not been implemented")
}
}
this is how the custom cell is set up and below how cellForItemAt is setup
func collectionView(_ collectionView: UICollectionView, cellForItemAt indexPath: IndexPath) -> UICollectionViewCell {
let cell = collectionView.dequeueReusableCell(withReuseIdentifier: "cell", for: indexPath) as! CustomCell
let color = colorList[indexPath.row]
cell.backgroundColor = color
cell.contentView.layer.masksToBounds = true;
cell.layer.cornerRadius = 12
cell.clipsToBounds = true
return cell
}
any ideas where am I going wrong?

Answer 1

added frame as #rmaddy suggested to titleLable

Answer 2

Try
titleLabel.translatesAutoresizingMaskIntoConstraints = false